Strategy Acquires 13,627 Bitcoin for $1.25 Billion, Total Holdings Reach 687,410 BTC

TLDR:

• Strategy acquired 13,627 bitcoin between January 5-11, 2026, at an average price of $91,519 per coin.
• The company now holds 687,410 BTC with total acquisition costs reaching $51.80 billion at $75,353 average.
• ATM program raised $1.25 billion through sales of 6.8 million MSTR shares and 1.2 million STRC shares combined.
• STRC Stock captured 43% of trading volume for bitcoin purchases, demonstrating efficient capital formation.

Strategy has purchased 13,627 bitcoin for approximately $1.25 billion at an average price of $91,519 per coin during the week of January 5-11, 2026. 

The company now holds 687,410 BTC acquired for roughly $51.80 billion at an average cost of $75,353 per bitcoin. 

The acquisition was funded through the sale of preferred stock and common shares under the firm’s at-the-market offering program.

Preferred Stock Sales Generate Capital for Bitcoin Purchases

Strategy raised $1.247 billion in net proceeds through its at-the-market program during the same period. 

The capital came primarily from two sources: 6.8 million shares of MSTR common stock generating $1.128 billion and 1.2 million shares of STRC preferred stock producing $119.1 million. The STRC offering represents the Variable Rate Series A Perpetual Stretch Preferred Stock.

The company maintains substantial capacity for future issuances across multiple securities. Available amounts include $10.26 billion for MSTR stock, $3.92 billion for STRC stock, and $20.34 billion for STRK stock. 

Additional capacity exists with $1.62 billion for STRF stock and $4.01 billion for STRD stock. These preferred instruments carry fixed rates ranging from 8% to 10% annually.

The timing of these transactions coincided with increased market activity in Strategy’s securities. Trading volumes in STRC stock reached significant levels, providing the company with opportunities to raise capital while maintaining price stability. 

The preferred stock structure allows for continuous capital formation without requiring large single transactions.

Market Observer Highlights STRC Trading Dynamics

Adam Livingston, a market commentator, noted the potential scale of Strategy’s capital raising through STRC preferred stock. 

He suggested the company might have captured 40% of the daily trading volume. With total STRC volume of 1.76 million shares and a price near $100.07, this approach could yield approximately $70 million in a single day.

Livingston referenced that 43% of STRC trading volume from the previous week was converted into bitcoin purchases. 

This pattern demonstrates how Strategy uses preferred stock liquidity to fund its bitcoin acquisition strategy. The instrument trades within a tight price band around par value, reducing market disruption during issuance.

The preferred stock approach provides Strategy with what Livingston describes as deep liquidity and continuous capital formation capabilities. 

Unlike traditional equity offerings that may impact stock prices, the preferred shares maintain stable valuations. This structure enables the company to scale its bitcoin purchases without significant market friction or timing constraints.

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