GameStop (GME) Stock Rallies Then Falls After Roaring Kitty Social Media Activity

TLDR

• GameStop shares surged up to 13% during after-hours trading Monday following cryptic social media posts from Roaring Kitty’s account, before retreating when the posts disappeared.
• Chewy shares experienced a similar pattern, climbing as much as 3% before giving back gains.
• Market chatter intensifies around a potential GameStop–eBay combination after Ryan Cohen scrubbed GameStop from his social media profile and eBay surfaced on GME’s investor relations site.
• The video game retailer submitted SEC documentation to expand authorized Class A shares from 1 billion to 2.5 billion, referencing possible corporate acquisitions.
• Reports indicate GameStop has put forward an approximately $56 billion acquisition proposal for eBay, with Cohen projecting $2 billion in yearly cost reductions.

GameStop shares experienced dramatic swings during Monday’s after-hours session, sparked by fleeting activity on Keith Gill’s social media platform—the investor widely recognized as Roaring Kitty.

GameStop Corp., GME

Shares climbed as high as 13% before completely reversing course and trading in negative territory. The sudden decline occurred after the posts—one depicting a feline image, another featuring Pepe the Frog donning Roaring Kitty’s iconic red bandanna—vanished around 5:40 p.m. Eastern time, roughly 60 minutes after their initial appearance.

Chewy shares mirrored this volatility, advancing up to 3% before surrendering the entire gain. GameStop CEO Ryan Cohen established Chewy prior to his current role.

This marks yet another instance where Gill’s social media presence has influenced market movements. A mysterious post in late 2024 propelled GameStop shares skyward and prompted a trading halt due to volatility. AMC Entertainment shares also experienced upward movement during that event.

eBay Acquisition Rumors Intensify

The after-hours turbulence unfolded on a day already filled with conjecture regarding a possible GameStop–eBay combination.

Market observers detected that Cohen had eliminated GameStop from his social media profile. Simultaneously, eBay materialized on GameStop’s investor relations platform. Both corporations have remained silent regarding any merger negotiations.

The investor relations page modification connects to regulatory documents associated with GameStop’s reported offer to purchase eBay for approximately $56 billion. Should the transaction materialize, it would rank among the most substantial acquisition attempts ever initiated by a company matching GameStop’s market capitalization.

Cohen’s presentation highlights $2 billion in yearly operational efficiencies within twelve months following deal closure, with Cohen assuming control of the unified enterprise.

Stock Authorization Expansion Intensifies Speculation

Additionally on Monday, GameStop submitted documentation with the SEC to boost its authorized Class A shares from 1 billion to 2.5 billion. The corporation stated this action aims to facilitate acquisitions, capital formation, and organizational restructuring.

Following the submission of the eBay proposal, Cohen has openly challenged eBay’s fiscal results, highlighting declining operating profitability and escalating expenses.

Skepticism remains among some market participants. Michael Burry—the hedge fund manager famous for his “Big Short” wager—has liquidated his GameStop holdings, prompting concerns about the company’s expanding debt obligations.

Anthony Pompliano, CEO of Professional Capital Management, announced on X that he intends to conduct an interview with Cohen on Tuesday.

Year-to-date in 2026, eBay shares have advanced more than 24%. GameStop shares have gained over 15%.

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