EarnOS is preparing to radically change the landscape of online advertising with the official launch of ero, its mobile app that promises to transform the way usersEarnOS is preparing to radically change the landscape of online advertising with the official launch of ero, its mobile app that promises to transform the way users

EarnOS revolutionizes digital advertising: 30 million dollars in rewards and a new era for verified internet

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EarnOS is preparing to radically change the landscape of online advertising with the official launch of ero, its mobile app that promises to transform the way users and brands interact on the web. After a successful beta phase, the platform is debuting in the United States, Canada, and the United Kingdom, backed by a strategic $18.5 million funding round led by 1kx, with participation from Coinbase Ventures and Circle Ventures. But the real innovation is the $30 million in annual rewards made available by brands such as Uber, Kraken, Amazon, and American Eagle.

The challenge of bots and artificial intelligence

The context in which EarnOS was created is marked by a growing difficulty in distinguishing real traffic from that generated by bots and artificial intelligence. Today, over 50% of internet traffic is attributable to bots, while it is estimated that up to 25% of digital advertising investments are wasted on false or invalid interactions. In this scenario, the platform proposes an alternative model: paying users for verified online actions, instead of relying on metrics such as impressions or clicks, which are often inflated by automation and fraud.

How ero works: real rewards for authentic actions

Through ero, users can earn real cash rewards for their online activities, which can be spent like money. The system has been enthusiastically received: in less than 60 days, 3 million wallets have been created by users, a sign of mainstream adoption of stablecoins that integrates perfectly into the digital experience, without the typical complexity of the crypto world.

The real strength of ero is its invisible infrastructure: everything happens in the background, without the user having to deal with technicalities or complex interfaces. Rewards are guaranteed by partnerships with major brands, which choose to invest in a system where every interaction is verified and authentic.

The technology behind it: privacy and security

The verification of actions on ero is made possible by zkTLS technology, which makes it possible to confirm users’ identity and behavior without collecting or storing sensitive data. This approach guarantees transparency and control for users, while brands can rely on trustworthy engagement and a higher return on advertising investment.

As Phil George, founder and CEO of EarnOS, points out, “Companies lose over $100 billion a year due to bots, fake engagement, and AI-generated noise. With ero, we reverse the model: brands pay only for real, verified results, while people are rewarded for the value they already create online.”

Support from investors and brands

The funding round that enabled the launch of ero includes a $6 million Pre-Series A led by 1kx, with participation from Coinbase Ventures, Circle Ventures, and Social Graph Ventures. This is complemented by a non-dilutive strategic investment of $12.5 million over four years from Verona.

According to Peter Pan, partner at 1kx, “EarnOS is tackling one of the biggest unresolved problems of the internet: how to prove what is real. In an era where AI and bots are redefining digital environments, the ability to verify identity without sacrificing privacy becomes fundamental. EarnOS is not just changing advertising; it is building new economic foundations for the web.”

Major brands also recognize the platform’s potential. John Shiel, Senior Content and Engagement Manager at Nike Innovation Labs, states: “EarnOS offers the opportunity to make interactions with brands more fun, participatory, and transparent, moving away from the chaos generated by AI.”

A team of experts for global growth

To support the next phase of expansion, EarnOS has appointed Harrison Kennedy – former Uber executive – as Head of Growth Strategy and Expansion. Kennedy played a key role in the growth of Uber Eats in the Asia-Pacific region and in the service’s entry into new markets such as Japan.

“What EarnOS is building reminds me of Uber in its early days,” says Kennedy. “Brands are aware that current models no longer work. EarnOS offers a fundamentally better way to reach real customers, making the experience truly rewarding for users.”

EarnOS: a new digital economy

EarnOS presents itself as the technology platform that powers ero, the “loyalty program” of the internet, enabling faster, cheaper, and more authentic connections between brands, creators, and real people. Thanks to technologies such as zkTLS and Verona’s infrastructure, EarnOS aims to build a more reliable internet, one verified action at a time.

The platform is already available on the App Store and Google Play in the USA, Canada, and the United Kingdom, with further expansions planned by the end of 2026.

The future of digital advertising goes through EarnOS

With the launch of ero and the support of leading investors, EarnOS is positioning itself to become a benchmark for transparent digital advertising and authentic user value. In an era in which online trust is severely tested by bots and AI-generated content, EarnOS’s proposal offers a concrete response: paying people for what they actually do online, ensuring privacy, security, and real value for both users and brands.

For those looking for a new way to interact with the web and be rewarded for their contribution, EarnOS represents a revolution ready to redefine the rules of the digital game.

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