Strive (ASST) Stock: Company Plans $150 Million Preferred Stock Offering to Fund Bitcoin Strategy

TLDR

• Strive (ASST) plans to raise $150 million through a public offering of its Variable Rate Series A Perpetual Preferred Stock (SATA)
• Proceeds will pay down debt from subsidiary Semler Scientific’s 4.25% convertible notes and Coinbase Credit borrowing facility
• Funds will support the company’s bitcoin acquisition strategy as it holds the 11th-largest bitcoin treasury among public companies
• The company is negotiating private exchanges where existing noteholders can swap convertible notes for SATA stock
• SATA stock pays 12.25% annual dividends with monthly payouts and includes enhanced features like a 12-month dividend reserve

Strive announced a $150 million public offering of its Variable Rate Series A Perpetual Preferred Stock on January 21, 2026. The company trades under ticker ASST while the preferred stock goes by SATA.

Strive, Inc., ASST

The capital raise represents a major move to clean up the balance sheet. Strive acquired Semler Scientific earlier this month in an all-stock transaction. Now it needs to deal with the debt that came along.

The proceeds will go toward several objectives. Strive plans to redeem or repurchase some or all of Semler Scientific’s 4.25% convertible notes. The company will also pay down borrowings under a loan facility with Coinbase Credit.

Bitcoin acquisition remains a priority. Strive ranks as the 11th-largest bitcoin holder among publicly traded companies. The offering will fund purchases of bitcoin and related products.

The company aims to return to what it calls a “perpetual-preferred-only capital structure.” This approach uses preferred equity to fund the balance sheet rather than traditional debt.

Strive is running a parallel process alongside the public offering. The company is negotiating private exchanges with existing convertible noteholders. These holders could swap some or all of their notes for SATA stock.

The private exchanges would not generate cash proceeds for Strive. However, they could reduce the size of the public offering. These exchanges would be exempt from registration requirements.

SATA Stock Features and Dividend Structure

SATA stock comes with a 12.25% annual dividend rate. The company pays these dividends monthly on a cumulative basis. The preferred stock is valued at $100 for dividend calculation purposes.

Management can adjust the rate downward within strict limits. The company targets a long-term share price range of $95 to $105. This range helps guide their dividend policy.

Unpaid dividends don’t disappear. They compound monthly and can push the rate up to 20% annually if left unpaid. This feature protects preferred stockholders.

The offering includes an enhanced 12-month dividend reserve. Strive will fund this reserve at closing. The reserve supports consistent dividend payments and helps stabilize trading within the target price range.

Both the company and investors have redemption and repurchase rights. These features add flexibility to the preferred stock structure.

SATA stock closed at $99.50 on Wednesday. Strive’s common shares rose 0.8% to 89 cents. The preferred stock trades close to its $100 calculation value.

The post Strive (ASST) Stock: Company Plans $150 Million Preferred Stock Offering to Fund Bitcoin Strategy appeared first on CoinCentral.