Bitpanda stocks and ETFs launch to bring 10,000 regulated assets into one European investing app

From January 29, European investors will gain access to a new hub for crypto, stocks, and ETFs as Bitpanda stocks trading goes live across the region.

Bitpanda to list 10,000 stocks and ETFs in a single app

European platform Bitpanda will begin offering trading in stocks and exchange-traded funds on January 29, integrating more than 10,000 traditional assets into its existing app. The Vienna-based company will combine crypto, equities, and ETFs within one regulated interface for users across Europe.

The new lineup includes around 8,000 stocks and roughly 2,500 ETFs, accessible to both full-share and fractional investors. Moreover, Bitpanda will support fractional share investing Europe-wide through its app, broadening access to higher-priced names. Investors will be able to place limit orders across asset classes, aligning stock and ETF trading tools with those already used for crypto.

Under the updated pricing model, Bitpanda will charge a flat €1 fee per stock or ETF trade. However, deposits, withdrawals, and custody remain free for all supported assets. This structure mirrors a flat one euro fee approach across traditional markets on the platform, aiming to simplify cost expectations for retail clients.

Automatic tax withholding will apply immediately for users in Austria and Germany, where Bitpanda aligns with local fiscal rules. That said, the company continues to position itself as a bridge between traditional and digital markets, pitching the app as a single point of access for diversified portfolios.

Platform growth and regulatory footprint

Bitpanda, founded in 2014, is regulated by the European Union and multiple national supervisory authorities. The platform holds licenses across the European Economic Area and the United Kingdom, reinforcing its profile in regulated securities trading Europe-wide. This regulatory framework underpins its expansion from pure crypto into mainstream financial instruments.

The company, headquartered in Vienna, now serves more than 7 million registered users. Currently, it offers over 650 crypto assets, 9 indices, and 4 precious metals. Moreover, regional offices spread across Europe support its pan-European operations, enabling local market coverage and compliance.

The introduction of stock and ETF trading marks a significant step beyond digital assets alone. Bitpanda seeks to unify traditional investments and crypto under a single, user-friendly interface. This strategy positions the platform among a small group pursuing a multi asset platform Europe model, where users can manage diverse holdings without leaving one app.

IPO plans and competitive landscape

Bitpanda’s latest expansion arrives amid heightened bitpanda ipo speculation. In a report, Bloomberg said the company may pursue an initial public offering in Frankfurt in early 2026. The contemplated valuation reportedly ranges between €4 billion and €5 billion, signaling ambitions to join Europe’s larger listed fintech names.

Global banks Goldman Sachs, Citigroup, and Deutsche Bank are working on the prospective listing. However, Bitpanda has not yet confirmed a final timeline. The move into stocks and etfs europe-wide strengthens its equity story ahead of any public markets debut, adding recurring revenue streams beyond crypto trading.

The broader market has seen a wave of crypto-native companies expanding into traditional instruments. For example, Kraken rolled out tokenized equities via its xStocks platform last year. Similarly, Bitget introduced tokenized stocks and ETFs in partnership with Ondo Finance, reflecting growing demand for blended offerings.

In September, Ondo Finance launched Ondo Global Markets, providing tokenized exposure to more than 100 U.S. stocks and ETFs. Coinbase has also announced plans to list tokenized equities in the United States, pending regulatory approval. That said, Bitpanda distinguishes itself by offering access to regulated, traditional securities instead of tokenized representations, keeping client exposure within conventional market structures.

Race toward universal exchange platforms

Industry analysts increasingly describe the sector shift as a race to build universal exchange apps. Platforms are attempting to bring together crypto, stocks, ETFs, and potentially other asset classes into one interface. From January 29, Bitpanda will enable users to trade multiple product types within a single application, covering both digital and traditional instruments.

Moreover, the combination of a €1 flat fee for stock and ETF trades and the absence of custody charges is designed to streamline costs for retail investors. The aim is to remove common barriers to entry while maintaining a regulated environment. As more platforms follow this pattern, competition for multi-asset user bases in Europe is likely to intensify.

Analysts expect the European market to keep moving toward integrated platforms where crypto and legacy products sit side by side. However, not all exchanges are equally advanced in this direction. Bitpanda’s January launch makes it one of the first large European exchanges to combine regulated stocks, ETFs, and crypto in a single app, reinforcing its positioning as an early mover in the universal exchange trend.

Overall, Bitpanda’s expansion into traditional securities marks a pivotal shift from crypto-only brokerage to a broad-based investing hub, with 10,000 new assets, a clear fee structure, and a regulated framework aimed at long-term growth.