Zypto has integrated KuCoin Pay into the Zypto App, opening a great new path for KuCoin Pay users to use their crypto balances in their day-to-day lives. Users can now use their KuCoin balance to access Zypto-powered services in the app, including crypto VISA card top-ups, gift cards, bill payments, mobile top-ups, and other everyday crypto payment options.
For users, the benefit is immediate real-world use cases. For the market, it is a strong example of how CeFi and DeFi companies can work together to bring convenience to users, not just narratives designed to support speculative investments.
Crypto trading meets crypto spending
Real crypto users have not had a shortage of places to buy, sell, trade and hold assets. The bigger gap has been what happens next. What happens when you want to convert your on-chain assets into day to day spending?
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The KuCoin Pay integration inside Zypto is aimed at helping to fill that gap. Instead of treating trading and spending as separate things, it gives KuCoin Pay users a more direct route into the kind of day-to-day use cases supported in the Zypto app, including:
– Zypto VISA card top-ups
– Gift card purchases
– Bill payments
– Mobile top-ups
– Other Zypto payment services as they become available in the app
All this with the simplicity, convenience and speed that comes from using the balance in your KuCoin Pay account.
Customer-first strategy
This integration is significant as it shines a light on the likely future evolution of the crypto space. Specifically, it’s an example of how barriers are being taken down between DeFi, CeFi and TradFi.
– KuCoin Pay, as a major CeFi trading platform and balance hub
– Zypto, as a DeFi-centered app built around real-world crypto spending utility, including via TradFi rails such as VISA cards.
The message here is simple: crypto works better for users when platforms make things easy for users through healthy cooperation.
Joe Parkin, Co-founder of Zypto, said:
“Integrating KuCoin Pay helps users by giving them easy access to a wide range of practical services they can use in everyday life. Together, we’re putting the currency back into cryptocurrency.”
Alicia Kao, Managing Director of KuCoin, said:
“KuCoin Pay is about empowering our users to utilize crypto into every aspect of their lives. Zypto provides a powerful and intuitive real-world spending layer that perfectly complements our vision.”
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