The post ‘Mad Cow Disease’: Grand Theft Auto Dev Warns That Generative AI Could Harm Games appeared on BitcoinEthereumNews.com. In brief Rockstar Games co-founder Dan Houser warned that AI models scraping AI-generated data could trigger a creative breakdown in games. He warned that training AI on synthetic data would produce models that “mirror themselves” and degrade over time as original human work becomes harder to find. Houser said he “couldn’t see how the information gets better” as studios adopt tools built on increasingly self-referential datasets. Rockstar Games co-founder Dan Houser—one of the key figures who helped propel the popular Grand Theft Auto franchise—delivered a stark warning about the direction of generative AI in video games, arguing that models trained on synthetic data will eventually degrade quality across the industry. Speaking on Virgin Radio UK, Houser said AI models that are scraping an internet increasingly populated with AI-generated content risk pushing the medium toward a recursive loop and collapse in quality. “As far as I understand it, which is a really superficial understanding, the models scour the internet for information, but the internet’s going to get more and more full of information made by the models,” Houser said. “So it’s sort of like when we fed cows with cows, and got mad cow disease.”  His comments come as generative AI increasingly becomes a part of video game development. A recent Google Cloud survey of 615 developers found that nearly nine in ten studios already use AI agents somewhere in their pipelines, with many saying those agents now influence live gameplay through real-time NPC behavior, tutorials, and automated testing. Experts, including Google CEO Sundar Pichai, argue that as original human-made material becomes harder to find online, development will struggle, and AI models will be forced to train on synthetic data produced by other models. That loop, Houser said, will eventually cause the information to degrade. “I can’t see how the information gets better if… The post ‘Mad Cow Disease’: Grand Theft Auto Dev Warns That Generative AI Could Harm Games appeared on BitcoinEthereumNews.com. In brief Rockstar Games co-founder Dan Houser warned that AI models scraping AI-generated data could trigger a creative breakdown in games. He warned that training AI on synthetic data would produce models that “mirror themselves” and degrade over time as original human work becomes harder to find. Houser said he “couldn’t see how the information gets better” as studios adopt tools built on increasingly self-referential datasets. Rockstar Games co-founder Dan Houser—one of the key figures who helped propel the popular Grand Theft Auto franchise—delivered a stark warning about the direction of generative AI in video games, arguing that models trained on synthetic data will eventually degrade quality across the industry. Speaking on Virgin Radio UK, Houser said AI models that are scraping an internet increasingly populated with AI-generated content risk pushing the medium toward a recursive loop and collapse in quality. “As far as I understand it, which is a really superficial understanding, the models scour the internet for information, but the internet’s going to get more and more full of information made by the models,” Houser said. “So it’s sort of like when we fed cows with cows, and got mad cow disease.”  His comments come as generative AI increasingly becomes a part of video game development. A recent Google Cloud survey of 615 developers found that nearly nine in ten studios already use AI agents somewhere in their pipelines, with many saying those agents now influence live gameplay through real-time NPC behavior, tutorials, and automated testing. Experts, including Google CEO Sundar Pichai, argue that as original human-made material becomes harder to find online, development will struggle, and AI models will be forced to train on synthetic data produced by other models. That loop, Houser said, will eventually cause the information to degrade. “I can’t see how the information gets better if…

‘Mad Cow Disease’: Grand Theft Auto Dev Warns That Generative AI Could Harm Games

2025/12/02 08:51

In brief

  • Rockstar Games co-founder Dan Houser warned that AI models scraping AI-generated data could trigger a creative breakdown in games.
  • He warned that training AI on synthetic data would produce models that “mirror themselves” and degrade over time as original human work becomes harder to find.
  • Houser said he “couldn’t see how the information gets better” as studios adopt tools built on increasingly self-referential datasets.

Rockstar Games co-founder Dan Houser—one of the key figures who helped propel the popular Grand Theft Auto franchise—delivered a stark warning about the direction of generative AI in video games, arguing that models trained on synthetic data will eventually degrade quality across the industry.

Speaking on Virgin Radio UK, Houser said AI models that are scraping an internet increasingly populated with AI-generated content risk pushing the medium toward a recursive loop and collapse in quality.

“As far as I understand it, which is a really superficial understanding, the models scour the internet for information, but the internet’s going to get more and more full of information made by the models,” Houser said. “So it’s sort of like when we fed cows with cows, and got mad cow disease.”

His comments come as generative AI increasingly becomes a part of video game development. A recent Google Cloud survey of 615 developers found that nearly nine in ten studios already use AI agents somewhere in their pipelines, with many saying those agents now influence live gameplay through real-time NPC behavior, tutorials, and automated testing.

Experts, including Google CEO Sundar Pichai, argue that as original human-made material becomes harder to find online, development will struggle, and AI models will be forced to train on synthetic data produced by other models. That loop, Houser said, will eventually cause the information to degrade.

“I can’t see how the information gets better if there’s not… they were already running out of data,” Houser said. “Algorithms will become saturated by the definition of how they are sourced and how they are therefore constructed, and it’s going to become this sort of mirror of itself.”

He also took a dig at executives pushing generative AI, suggesting that they “maybe aren’t fully-rounded humans.”

Houser left Rockstar Games in 2020 after more than two decades shaping blockbuster franchises like Grand Theft Auto, Red Dead Redemption, and Max Payne.

While Houser warned about the risk of quality information drying up online, developers are using AI to speed up production, with teams relying on agents for coding, localization, playtesting, and real-time NPC behavior. Small studios said AI helped them compete, while larger publishers struggled to adapt.

“If you’re not on the AI bandwagon right now, you’re already behind,” Kelsey Falter, CEO and co-founder of indie studio Mother Games, recently told Decrypt.

Jack Buser, global games director at Google Cloud, warned that studios that are unable to adapt may not survive the shift.

“Some of these game companies are going to make it, and some of them are not,” Buser told Decrypt. “And some are going to be born through this revolution.”

Major publishers like Ubisoft, Square Enix, Electronic Arts, and Krafton have recently announced major generative AI pushes, including integrating AI-powered tools and revealing experimental game projects. Such moves have come following widespread layoffs across the video game industry over the last couple of years.

Despite his warning, Houser said he still found the technology fascinating.

“I’m slightly obsessed by the fact that when you search for the same thing again, it doesn’t give you the same answer,” he said. “It’s wrong a lot of the time, but it says it so confidently.”

GG Newsletter

Get the latest web3 gaming news, hear directly from gaming studios and influencers covering the space, and receive power-ups from our partners.

Source: https://decrypt.co/350556/grand-theft-auto-dev-warns-generative-ai-could-harm-games

Disclaimer: The articles reposted on this site are sourced from public platforms and are provided for informational purposes only. They do not necessarily reflect the views of MEXC. All rights remain with the original authors. If you believe any content infringes on third-party rights, please contact [email protected] for removal. MEXC makes no guarantees regarding the accuracy, completeness, or timeliness of the content and is not responsible for any actions taken based on the information provided. The content does not constitute financial, legal, or other professional advice, nor should it be considered a recommendation or endorsement by MEXC.

You May Also Like

American Bitcoin’s $5B Nasdaq Debut Puts Trump-Backed Miner in Crypto Spotlight

American Bitcoin’s $5B Nasdaq Debut Puts Trump-Backed Miner in Crypto Spotlight

The post American Bitcoin’s $5B Nasdaq Debut Puts Trump-Backed Miner in Crypto Spotlight appeared on BitcoinEthereumNews.com. Key Takeaways: American Bitcoin (ABTC) surged nearly 85% on its Nasdaq debut, briefly reaching a $5B valuation. The Trump family, alongside Hut 8 Mining, controls 98% of the newly merged crypto-mining entity. Eric Trump called Bitcoin “modern-day gold,” predicting it could reach $1 million per coin. American Bitcoin, a fast-rising crypto mining firm with strong political and institutional backing, has officially entered Wall Street. After merging with Gryphon Digital Mining, the company made its Nasdaq debut under the ticker ABTC, instantly drawing global attention to both its stock performance and its bold vision for Bitcoin’s future. Read More: Trump-Backed Crypto Firm Eyes Asia for Bold Bitcoin Expansion Nasdaq Debut: An Explosive First Day ABTC’s first day of trading proved as dramatic as expected. Shares surged almost 85% at the open, touching a peak of $14 before settling at lower levels by the close. That initial spike valued the company around $5 billion, positioning it as one of 2025’s most-watched listings. At the last session, ABTC has been trading at $7.28 per share, which is a small positive 2.97% per day. Although the price has decelerated since opening highs, analysts note that the company has been off to a strong start and early investor activity is a hard-to-find feat in a newly-launched crypto mining business. According to market watchers, the listing comes at a time of new momentum in the digital asset markets. With Bitcoin trading above $110,000 this quarter, American Bitcoin’s entry comes at a time when both institutional investors and retail traders are showing heightened interest in exposure to Bitcoin-linked equities. Ownership Structure: Trump Family and Hut 8 at the Helm Its management and ownership set up has increased the visibility of the company. The Trump family and the Canadian mining giant Hut 8 Mining jointly own 98 percent…
Share
BitcoinEthereumNews2025/09/18 01:33
Solana News: SOL Faces Liquidity Crunch as $500M in Longs Sit on the Brink

Solana News: SOL Faces Liquidity Crunch as $500M in Longs Sit on the Brink

The post Solana News: SOL Faces Liquidity Crunch as $500M in Longs Sit on the Brink appeared on BitcoinEthereumNews.com. Key Insights On-chain insights suggest Solana liquidity has thinned to levels typically seen in a bear market. Institutional capital continues to pour into spot Solana ETFs, which have seen $17.72 million in net inflows this week, almost matching last week’s $20.30 million. Roughly $500 million in long positions could be exposed if the price slips just 5.5%. On-chain insights suggest Solana’s liquidity has thinned to levels typically seen in a bear market. According to a top analyst,  roughly $500 million in long positions could be exposed if the price slips just 5.5%. Meanwhile, Bitcoin’s mid-week buying burst lifted most major altcoins. Even so, Solana isn’t sharing in that confidence. Its liquidity continues to pull back, and the overall market remains uneasy, leaving the token on fragile footing despite the recent lift across the sector. Solana Realized Losses Outpace Profits as Liquidity Shrinks Solana’s 30-day average realized profit-to-loss ratio has remained below one since mid-November, according to a Wednesday tweet from on-chain analytics platform Glassnode. A ratio under one shows that realized losses are outpacing profits. This suggests liquidity has contracted to levels typically seen in a bear market. Solana realized profit/loss ratio data by Glassnode A tweet by Altcoin Vector pointed out that Solana is undergoing a full liquidity reset. This signal has marked the start of new liquidity cycles in the past and often leads to bottoming phases. If the current pattern mirrors April’s setup, a market reignition could take about four more weeks, potentially lining up with early January. The reset is being driven by several factors. Realized losses are prompting sell-offs, futures open interest is declining, market-makers are pulling back, and liquidity is fragmenting across trading pools. The mid- to long-term outlook for the market remains slightly bullish, particularly if macroeconomic pressures ease. In the near term,…
Share
BitcoinEthereumNews2025/12/11 14:11
Best Crypto to Buy as Saylor & Crypto Execs Meet in US Treasury Council

Best Crypto to Buy as Saylor & Crypto Execs Meet in US Treasury Council

The post Best Crypto to Buy as Saylor & Crypto Execs Meet in US Treasury Council appeared on BitcoinEthereumNews.com. Michael Saylor and a group of crypto executives met in Washington, D.C. yesterday to push for the Strategic Bitcoin Reserve Bill (the BITCOIN Act), which would see the U.S. acquire up to 1M $BTC over five years. With Bitcoin being positioned yet again as a cornerstone of national monetary policy, many investors are turning their eyes to projects that lean into this narrative – altcoins, meme coins, and presales that could ride on the same wave. Read on for three of the best crypto projects that seem especially well‐suited to benefit from this macro shift:  Bitcoin Hyper, Best Wallet Token, and Remittix. These projects stand out for having a strong use case and high adoption potential, especially given the push for a U.S. Bitcoin reserve.   Why the Bitcoin Reserve Bill Matters for Crypto Markets The strategic Bitcoin Reserve Bill could mark a turning point for the U.S. approach to digital assets. The proposal would see America build a long-term Bitcoin reserve by acquiring up to one million $BTC over five years. To make this happen, lawmakers are exploring creative funding methods such as revaluing old gold certificates. The plan also leans on confiscated Bitcoin already held by the government, worth an estimated $15–20B. This isn’t just a headline for policy wonks. It signals that Bitcoin is moving from the margins into the core of financial strategy. Industry figures like Michael Saylor, Senator Cynthia Lummis, and Marathon Digital’s Fred Thiel are all backing the bill. They see Bitcoin not just as an investment, but as a hedge against systemic risks. For the wider crypto market, this opens the door for projects tied to Bitcoin and the infrastructure that supports it. 1. Bitcoin Hyper ($HYPER) – Turning Bitcoin Into More Than Just Digital Gold The U.S. may soon treat Bitcoin as…
Share
BitcoinEthereumNews2025/09/18 00:27