Magic Molecule Launches in Whole Foods Market as the Retailer’s First Hypochlorous Acid Skincare Brand

The introduction of Magic Molecule’s Skin Spray brings hypochlorous acid solutions to 500+ Whole Foods locations following the retailer’s updated clean-ingredient standards

NEW YORK–(BUSINESS WIRE)–Magic Molecule, a hypochlorous acid-based skincare brand, today announced that its FDA-cleared bestselling Skin Spray is now available nationally at all 500+ Whole Foods Market stores. This milestone marks the first time that Whole Foods has approved a hypochlorous acid skin care product in its stores, reflecting the retailer’s evolving clean-ingredient standards and growing consumer demand for gentle, science-backed skin solutions.

“As the first hypochlorous acid brand sold at Whole Foods, we couldn’t be more excited to bring our powerful solution to more conscious-minded shoppers,” said Justin Kerzner, CEO and co-founder of Magic Science Corporation. “Whole Foods has long set the bar for clean, trustworthy products, and this partnership underscores the rigor and innovation behind Magic Molecule’s formulations.”

Hypochlorous acid has emerged as one of the most sought-after ingredients in skincare due to its alignment with the body’s natural defense mechanisms and its gentle formulation. Magic Molecule’s FDA-cleared Skin Spray supports over 50 everyday skin concerns — from flare-ups and breakouts to sunburn and everyday irritation — and has one of the longest shelf lives among hypochlorous acid formulations on the market. Dermatologist-tested and suitable for all skin types, Skin Spray is carefully formulated for daily use in everyone aged one month and up.

Once restricted under Whole Foods Market’s ingredient standards, hypochlorous acid was recently reevaluated as new research and advancements in hypochlorous acid formulation brought forward by Magic Molecule demonstrated its safety, efficacy, and utility for common skin problems on a daily basis. Magic Molecule’s Skin Spray will be the first hypochlorous acid product introduced at the retailer and sold in its over 500 locations nationwide, meeting Whole Foods Market’s stringent ingredient standards.

“Magic Molecule represents an exciting breakthrough as the first hypochlorous acid solution at Whole Foods Market, offering our guests an effective and innovative alternative for everyday topical skin challenges,” said Kayla Jopling, senior category merchant for Whole Foods Market. “This marks an important milestone in evolving our First Aid category to better serve our customers.”

Magic Molecule’s Skin Spray is now available in the First Aid section at all Whole Foods locations for $13.99 and $22.99.

About Magic Molecule

Magic Molecule is a science-driven skincare brand specializing in hypochlorous acid solutions. Founded in 2023, the brand stands at the forefront of hypochlorous acid innovation — a molecule naturally produced by the body’s immune system. Magic Molecule’s patented process for replicating it outside the body delivers unmatched efficacy, purity, and stability. The brand’s original Daily Skin Spray is one of the few FDA-cleared HOCl solutions on the market and now a proven essential — supporting the skin’s natural recovery process for over 50 skin concerns, from breakouts and flare-ups to sunburn and bug bites to cuts and rashes. Magic Molecule’s formulations are dermatologist-tested, and rigorously tested for stability and purity, and designed for safe daily use. Co-founded by husband-and-wife duo Justin and Chelsea Kerzner, Magic Molecule is redefining what essential skincare means through one powerful molecule and a clear mission: keeping skin healthy. Magic Molecule products can be found at Whole Foods, Target, ULTA, Amazon, and thousands of specialty retailers nationwide. Learn more at www.magicmolecule.com.

Contacts

For More Information
Melissa Rubenstein
Between Us
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