Animoca Brands has invested in AVAX tokens, aiming to drive Avalanche's expansion in Asia and the Middle East.

PANews reported on March 19th that, according to The Block, Animoca Brands has invested in AVAX, the native token of the Avalanche blockchain, and entered into a strategic partnership with its developer, Ava Labs. The two companies plan to jointly expand the Avalanche ecosystem through funding, product integration, and consulting support. They will focus on supporting projects built on Avalanche, particularly those involving Real-World Asset (RWA) tokenization, entertainment, and digital identity. Animoca Brands stated that it will prioritize growth plans in Asia and the Middle East, leveraging its existing infrastructure and institutional relationships to help commercialize Avalanche subnets and related applications. Currently, AVAX is priced at approximately $9.55, with a market capitalization exceeding $4.1 billion.