Coinbase (COIN) Stock: Opens Commission-Free Stock and ETF Trading to All US Users

TLDR

• Coinbase has opened commission-free stock and ETF trading to all US users, with 24/5 access and instant funding via USD or USDC.
• Over 8,000 stocks and ETFs are available at launch, with plans to expand further.
• The platform uses Apex Fintech Solutions for clearing, custody, and execution.
• Coinbase is partnering with Yahoo Finance to let users move from research to trade in one click.
• COIN and Robinhood’s HOOD are both down about 35% this year as crypto markets have weakened.

Coinbase has rolled out commission-free stock and ETF trading to all US customers, letting users buy and sell equities in the same app they use for crypto.

The feature runs 24 hours a day, five days a week. Users can fund trades with US dollars or USDC, and fractional purchases start at just $1.

More than 8,000 stocks and ETFs are available at launch. Coinbase says it plans to expand that number in the coming weeks.

Coinbase Global, Inc., COIN

The company is using Apex Fintech Solutions to handle clearing, custody, and execution. That means Coinbase runs the front end while Apex powers the back-end brokerage infrastructure.

This isn’t coming out of nowhere. Coinbase ran a limited equities launch back in December before Tuesday’s full US rollout.

Yahoo Finance Partnership

As part of the expansion, Coinbase is partnering with Yahoo Finance. The financial platform will add a “Trade on Coinbase” button to stock and crypto pages, letting users go from research to execution in one click.

Yahoo Finance will also pull in real-time data from Coinbase for market tracking. Financial terms of the deal were not disclosed.

Coinbase One members can earn rewards on USDC balances used for trading. Yahoo Finance users will get a one-month trial of Coinbase One Basic.

Competition With Robinhood

The move puts Coinbase in direct competition with Robinhood, which built its name on commission-free stock trading before expanding into crypto.

Both COIN and HOOD are down roughly 35% so far this year, weighed down by weakness in digital asset markets.

Coinbase also reported a fourth-quarter net loss of $667 million. Transaction revenue fell quarter over quarter, and subscription and services revenue also declined.

The equities push is a direct response to that pressure — an attempt to diversify revenue away from crypto trading fees.

COIN’s stock has historically tracked bitcoin prices closely. Adding equities and other financial products could reduce that dependency over time.

Coinbase also said it plans to introduce stock perpetual futures for non-US users through Coinbase Bermuda Ltd., pending regulatory approval, and is exploring tokenized equities for the future.

Analysts have trimmed price targets on COIN in recent weeks due to weaker trading activity, though the stock saw short-term rebounds during bitcoin rallies.

CEO Armstrong also publicly pushed back against claims that spot Bitcoin ETFs are backed by “paper bitcoin,” reaffirming Coinbase’s role as a custodian for those products.

The company expanded its prediction markets to all 50 US states last month through a partnership with Kalshi, covering sports, politics, and culture.

Coinbase reported more than 8,000 stocks and ETFs available at launch, with 24/5 trading expansion to more securities planned for the coming months.

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